Know Exactly What to Fix Next.
Every conversation is analyzed by AI to deliver surgical, specific coaching — not generic tips. Know exactly where you are strong and exactly where to focus next.
Scorecard
Feedback Report
Generic Feedback is Noise.
Telling a rep to 'listen more' or 'be more confident' does not move the needle. Soft identifies the exact moment in a conversation where a skill broke down, and tells you precisely how to fix it.
Coaching After Every Session
Complete a Roleplay
Finish any practice session — voice, text, or scenario-based. Soft captures every word and every pause.
Discovery Call
12:48 · 1,840 words captured
AI Analysis
Soft's AI analyzes the conversation against competency frameworks for tone, structure, content quality, and behavioral indicators.
“We already have a vendor. Why should we switch?”
Objection detectedSignals
Review Your Scorecard
Receive a detailed scorecard with specific moment-level feedback, benchmark comparisons, and your top three improvement priorities.
Scorecard
Discovery Call
84%
Coaching That Actually Changes Behavior
Competency Scoring
Scores across 8 core competencies: listening, questioning, value articulation, objection handling, and more.
Moment-Level Feedback
Feedback tied to specific moments in the conversation, not vague summaries.
Tone & Pacing Analysis
Detect anxiety, confidence, filler words, and talk-time imbalances that undermine credibility.
Benchmark Comparison
See how each rep compares to top performers on the team and to industry benchmarks.
Improvement Tracking
Track progress on each competency over time to see which skills are improving and which have plateaued.
Manager Dashboard
Coaches see aggregated team performance, individual trends, and who needs immediate attention.
From Assessment to Action
8
Competencies Tracked
Every session scored across 8 core communication and selling competencies.
100%
Session Coverage
Every practice session generates a full feedback report — no sessions lost without coaching.
48h
Feedback Cycle
From practice to behavioral change in under 48 hours, compared to weeks with traditional coaching.
3x
Improvement Rate
Reps with AI feedback improve three times faster than those with periodic manager-only coaching.
Coaching Intelligence at Organization Scale.
Give every rep the equivalent of a personal coach reviewing every practice session, without the bottleneck of human coaching capacity. Scale elite-level coaching to your entire organization.
Frequently Asked Questions
MakeEverySessionCount.
Stop practicing in the dark. Book a demo and see how AI coaching turns every roleplay into a step-change improvement.